Friday 30 March 2012
Thursday 29 March 2012
Evaluation Question 3: What have you learnt from you audience feedback?
I decided to create a post questionnaire for my target audience to complete in order to gain valuable audience feedback. The reason I chose to do a questionnaire as I was aware my target audience would be reluctant to give constructive criticism during a focus group. Therefore questionnaire would be the most productive as my target audience could give there honest opinion. I decided not to ask for participants names on the questionnaire as this will further encourage them to give their personal opinion.
We instructed the participants to view our short film production on our blog or YouTube (I gave them the appropriate link). After watching the short film the participants will be able to complete the questionnaire efficiently. I also considered that due to targeting a younger target audience the questions that I will need to ask should be simple and easy to understand, as creating a long detailed questionnaire would not be effective as participants would lose their attention and not complete the whole questionnaire. I decided to have 20 participants for the questionnaire as I believed this the suitable amount to get the most effective and realistic results. A small range of participants(less than 10) would not be effective as the results will not represent our target audience but each participant's personal opinion.
Below is the post questionnaire I produced: Post Production Questionnaire
Below is the graphs created for the questionnaire results and the analysis:
We also uploaded our production on YouTube is maximize the amount feedback we could get:
First Draft:
Final Version:
Facebook and Twitter
I also shared our production on social media sites such as Twitter and Facebook. This enhanced our user feedback which helped us throughout the editing stage.This is due to friends on Facebook were able to give there opinion on strengths and weaknesses of the production. I considered all feedback and made the appropriate changes in order to make the production as professional as possible and to reach out to our target audience.
First Draft uploaded on Facebook
Final version uploaded on Facebook
We instructed the participants to view our short film production on our blog or YouTube (I gave them the appropriate link). After watching the short film the participants will be able to complete the questionnaire efficiently. I also considered that due to targeting a younger target audience the questions that I will need to ask should be simple and easy to understand, as creating a long detailed questionnaire would not be effective as participants would lose their attention and not complete the whole questionnaire. I decided to have 20 participants for the questionnaire as I believed this the suitable amount to get the most effective and realistic results. A small range of participants(less than 10) would not be effective as the results will not represent our target audience but each participant's personal opinion.
Below is the post questionnaire I produced: Post Production Questionnaire
Below is the graphs created for the questionnaire results and the analysis:
We also uploaded our production on YouTube is maximize the amount feedback we could get:
First Draft:
Final Version:
Facebook and Twitter
I also shared our production on social media sites such as Twitter and Facebook. This enhanced our user feedback which helped us throughout the editing stage.This is due to friends on Facebook were able to give there opinion on strengths and weaknesses of the production. I considered all feedback and made the appropriate changes in order to make the production as professional as possible and to reach out to our target audience.
First Draft uploaded on Facebook
Final version uploaded on Facebook
Wednesday 28 March 2012
Tuesday 27 March 2012
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